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Webinar: Social Media Opportunities to Build Your Pharmacy’s Brand
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Social media is an effective and economical way to spread the word about your pharmacy, products, and services. Social media marketing should share your brand and direct visitors to your website, in turn generating new customers and introducing visitors to additional services that you offer. However, it’s important to follow guidelines for every platform and to make regular page updates to take advantage of new opportunities from Facebook and Google.

5/9/2018
When: 05/09/2018
9 - 10 AM
Where: Webinar
United States
Contact: Akilah Williams
425-228-7171 ext. 0

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Social Media Opportunities to Build Your Pharmacy’s Brand
Published by International Academy of Compounding Pharmacists and Washington State Pharmacy Association


For more information and to register, click here

Summary
Social media is an effective and economical way to spread the word about your pharmacy, products, and services. Social media marketing should share your brand and direct visitors to your website, in turn generating new customers and introducing visitors to additional services that you offer. However, it’s important to follow guidelines for every platform and to make regular page updates to take advantage of new opportunities from Facebook and Google.

Accreditation Information:
This lesson is a knowledge-based CE activity and is targeted to pharmacists and technicians.

ACPE logo The American Society of Health-System Pharmacists and UNC Eshelman School of Pharmacy are accredited by the Accreditation Council for Pharmacy Education as providers of continuing pharmacy education. This program is approved for 1.0 contact hours (0.1 CEUs) of continuing education credit for pharmacists and technicians. ACPE #0046-9999-18-174-L04-P; 0046-9999-18-174-L04-P.

If you are interested in earning credit for this program, please note that you will be asked to enter your NABP e-Profile ID during the credit selection step of the registration process. If you have not yet registered your NABP e-Profile ID, please visit www.nabp.net.

CE credit and certificates of attendance will be provided only to those individuals who registered and logged into the webinar online. If you want CE credit and your certificate of attendance, you must have purchased the program and logged into the web portion under that registration so that we can verify attendance.


Presenters
Patricia L. Storey, RPh
President - Storey Marketing
Patti Storey graduated from The Ohio State University College of Pharmacy. After graduation, she continued her education with graduate marketing classes at Ohio State and worked as a clinical pharmacist specializing in OB-GYN at the OSU Medical Center, and later was a trauma team pharmacist in Cleveland, Ohio. In 1986, she entered the world of community pharmacy and became a Medicine Shoppe franchisee in 1991, and that same year, started Health Notes, Inc. as a weekly newspaper health column....More
Program Agenda
Learning objectives:
1. Discuss the value verify a business Facebook page and Facebook Insights.
2. Identify the difference between GMB and Google+ and the significance of the split.
3. Describe the proper use of Instagram.

How To Attend
Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.

Click here to run an Adobe Connect Diagnostic Test to ensure your computer and network connections are properly configured. The test may take a few minutes to complete and if you have any problems, please refer to these troubleshooting tips.

Credit
If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.

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